Chow Sang Sang: Dazzling a global audience in the digital age
Known for its high-quality jewelry pieces, Chow Sang Sang has garnered a devoted customer base for almost a century. With hundreds of retail outlets in China, the brand has now skillfully adopted innovative e-commerce strategies to expand its presence and attract a new generation of international customers.
This ethos of embracing cutting-edge solutions while still honoring the heritage of craftsmanship is represented in the brand’s philosophy of, “Sustained Vitality, Ever Rejuvenated”. In fact, the brand’s name embodies this core principle further – the family surname “Chow” represents cycles and “Sang” signifies life. Chow Sang Sang continues to shine in our fast-paced and ever-evolving business landscape.
Brilliance knows no bounds
Chow Sang Sang has enjoyed year on year growth ever since it established its online sales presence in 2008 for customers in mainland China. It was FedEx who served as Chow Sang Sang’s logistics provider throughout its online success in the domestic market. So naturally, when the brand set its sights on the world stage in 2019, it chose FedEx to stand by its side for this next level of growth.
As one of the largest express logistics companies in the world, FedEx has a clear understanding of the challenges that come with an international expansion. This enabled FedEx to tailor its logistics and customs clearance services to meet Chow Sang Sang’s specific needs.
Today, Chow Sang Sang is connected with customers in more than 40 countries and regions around the globe. FedEx is proud to have guided Chow Sang Sang through this transition and play a big part in delivering its exquisite jewelry to the hands of ardent fans the world over.
Agility at every turn
Small in size yet high in value, transporting jewelry requires the utmost in protection and care. FedEx employs the strictest security protocols and provides real-time tracking with GPS technology so that packages can be traced every step of the way. This end-to-end visibility is especially vital for international shipping as the deliveries need to cross different borders and time zones.
During major holidays and peak shopping seasons, FedEx also dispatches dedicated couriers to Chow Sang Sang sites to support the increase in orders.
Innovate today, thrive tomorrow
At FedEx, the latest technological innovations are at the heart of what we do. As we efficiently fulfill our deliveries today, we also look ahead to see what the world needs from us tomorrow.
Chow Sang Sang was pleased to discover that FedEx offers several innovative solutions that streamline processes to save time, reduce shipping costs, and improve customer experience.
FedEx API enabled Chow Sang Sang to seamlessly integrate FedEx services into their existing system, allowing for the automation of processes such as creating shipping labels, estimating transit times, and tracking shipment status. In addition, FedEx® Delivery Manager empowers Chow Sang Sang’s customers to have more control over their deliveries such as giving them the ability to reschedule or redirect packages by themselves, at no extra cost.
Shine with FedEx by your side
Choosing the right logistics provider is vital to the long-term success of your business. FedEx offers the necessary expertise, established network, and industry knowledge you can rely on, especially when your business is looking to reach out to new target markets.
As Chow Sang Sang continues to expand globally, FedEx has ensured a smooth customs clearance process for the brand. This was especially useful in the early stages of Chow Sang Sang’s international expansion. FedEx was there to provide indispensable support by conveying the tariff policies they needed to follow, as well as the relevant actions they should take.
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