Expand your business into Germany

Gain access to Europe and reach more customers

Unlock the German market potential

A bigger consumer market is waiting to be tapped beyond Germany's borders. Ready to take the first step?

Why choose Germany?

If you plan on expanding your business into Europe, make Germany your first port of call. With a booming economy and high spending power, Germany offers an excellent opportunity for starting a business. A strategic gateway to the entire continent, it provides a unique chance to access a vast market. Don't hesitate to tap into this goldmine—start your expansion plans now!

Economics Facts: Germany

$4.7 trillion

GDP in US dollars (2004)¹

$56K

GDP per capita n US dollars (2004)¹

$4.7 trillion

Purchasing power in US dollars (2004)¹

6 things to consider

Our people, support, and infrastructure are standing by, eager and ready to help you take that crucial first step—because time and tide wait for no one.

Here are six reasons to consider shipping to Germany to pave the way for your entry into the EU.

Its prime location

Germany's central location and access to nine neighboring countries and two major seas make it an ideal gateway to the European market. It has a strategic advantage that no other country can match.

Cities like Berlin, Munich, and Frankfurt offer world-class infrastructure, friendly business culture, and highly skilled resources for business growth —making Germany the perfect launchpad for expanding into Europe.

Booming e-commerce market

It's expected to grow by a remarkable 11.2%²by 2027. This growth is fueled by more people using the internet, moving to cities, and preferring to shop online.

Retailers are constantly expanding their offerings to meet consumers' ever-changing demands. From beauty products to tech gadgets, fashion items, toys, and furniture, the diversity of products in this market is immense—creating many opportunities for you to enter the market.

Socially-aware and tech-savvy consumers

German consumers are brand loyal, but also are open to new, high-quality brands³. Social media presence is vital, as they use it for product research. If given a choice, they prefer to buy eco-friendly, second-hand goods.

Mobile e-commerce is essential to reach and engage them as:

82% own smartphones
66% buy from them⁴

Understanding their purchasing behavior will help your brand capture their hearts and wallets.

Friendly trade relations

Free trade agreements between the European Union (EU) and ASEAN⁵ have made it easier for doing business in Germany.

These agreements simplify trade, reduce costs, open new markets, and create a stable trading environment. They pave the way for businesses like yours to invest and grow in Germany.

Expert help with documents

Shipping from to Germany is a great opportunity. Before starting a business, you must know the requirements, laws, and procedures.

For example, submitting VAT refund applications in German can be challenging, but don't worry. Specialized services like Marosa or Avalara can help you navigate the process and overcome language barriers.

To save yourself from stress, prepare in advance. Read more.